Insider Activity Increases as Armada Hoffler Director Buys More Shares Kirk Russell, a director at Armada Hoffler Properties, recently acquired $77,000 in company stock, signaling growing insider confidence. This purchase follows a broader trend of insider buying over the past three months, with nearly $778,000 in shares bought, even as the stock hovers near its 52-week low. Such moves often suggest management sees value ahead.12