LINK reported strong financial performance with gross profit for the last twelve months at nearly NOK 1.6 billion, a 9% organic growth year-over-year, and adjusted EBITDA for Q1 2025 at NOK 198 million, reflecting 18% organic growth and a margin improvement to 12%.
The company’s strategy of focusing on higher-margin, advanced products (CPaaS, RCS, WhatsApp, chatbots, AI-driven SaaS) and terminating low-margin traffic has resulted in gross profit growth outpacing revenue growth, with a 3.3 percentage point increase in gross profit margin.
LINK continues to expand through M&A, closing three acquisitions in the UK in the last seven months and maintaining a strong pipeline with five targets in due diligence; the UK now represents 8% market share and a significant upsell opportunity.
The company expects high single-digit gross profit growth and even higher adjusted EBITDA growth for full-year 2025, driven by both organic expansion and a 10% inorganic EBITDA growth target via bolt-on acquisitions; leverage remains conservative at 1.4x LTM adjusted EBITDA.
Market trends show rapid adoption of advanced messaging channels (RCS, WhatsApp), especially in logistics and customer support use cases, with RCS volumes up significantly; LINK anticipates further margin expansion as these solutions scale and as Apple rolls out RCS support to more markets.