Find influencers to follow

Overview

Finding the right creators for a launch or outreach campaign is slow when you’re clicking through profiles one by one. Perplexity acts like a research assistant in your browser, hunting down Indian tech influencers on Instagram that match your follower criteria and opening their profiles so you can start vetting immediately.

Key output

Perplexity compiles a focused list of Indian tech creators that meet your follower bar, including their handles, approximate follower counts, and context pulled from reputable influencer directories and articles. From there, it automatically opens each profile in new tabs, so you can quickly scan content style, brand fit, and authenticity without manually searching each username on Instagram.

Tips

• Add nuance: “Prioritize reviewers of consumer gadgets and smartphones, and skip purely meme pages.”
• Make it campaign-ready: “Create a table with handle, followers, niche, city, and a one-line summary of why they’re a fit for a SaaS launch.”​
• Layer in brand safety: “Exclude accounts with recent controversies; only include creators with strong engagement and brand collabs in the last year.”