AI technology enables different businesses to overclock their productivity and efficiency for maximum output. By supplementing human potential with the processing power of AI, companies are able to perform more efficiently which leads to innovation and better economic profits.1

According to Howarth (2024), around 35% of businesses globally are turning to AI technologies in improving their business operations.2 This statistic highlights the growing significance of AI tools to the future of commerce and its undeniable potential for diverse applications across business affairs. Although AI tools are prevalent and readily accessible to anyone who seeks its services, it is important to note that different AI tools cater to different functionalities. Notably, the majority of the present AI technology in circulation is more focused on assistive writing and content generation. Knowing the appropriate AI tools to use is important to facilitate your business processes for optimal performance.3

In terms of AI usage, you first have to decide on a suitable AI engine that synergizes well with the type of work that you wish to accomplish. Of course, no one is stopping you from using multiple AI engines to manage your workload, although navigating through numerous AI tools can be a daunting task, especially for new converts to the world of assistive AI technology.

Let go of your worries because we listed the best AI tools that you can use for optimizing your present and future business ventures.

Jasper AI
A powerful AI-driven software that specializes in content generation, language translations, and convincing marketing content. One of its most notable features is its capacity for creating long-form content which is especially applicable for various marketing products such as blog posts, personalized emails, and web pages.12

HubSpot
Hubspot AI stands out among other AI tools due to its applications in customer relationship management. This AI engine assists businesses by creating personalized content for its consumers through the integration of AI-powered marketing data collection and customer service feedback. HubSpot is mainly useful for building solid owner-clientele relationships which centers around strong audience engagement.3

Notion AI
One of the more popular productivity workspace programs in the market, Notion also offers assistive AI functionalities. Notion is particularly convenient for helping you organize and synthesize significant loads of data for content generation. Having a powerful AI tool that optimizes an already prominent workspace application simply sounds too good to be true. Notion AI is a great choice for anyone looking to streamline their creative process and significantly improve work productivity.4

ChatGPT
Undoubtedly, the most popular AI engine currently available in the market. When ChatGPT first launched in 2022, it revolutionized AI content integration to a point of no return. Nowadays, a vast majority of scholars, business owners, regular employees and even content creators rely or supplement their works through AI technology—ChatGPT saw it all first. What makes ChatGPT such an incredible AI engine tool is because of its versatility to perform all sorts of tasks. From assistive writing to personalized content creation, and even coding, all of which can be done by ChatGPT. One of the features that make it a great AI business tool is its potential for customer service accommodation. ChatGPT employs a conversational AI scheme which means customers can continue adding on inquiries until they see fit. This system can significantly improve customer service satisfaction and engagement.35

ClickUp
ClickUp AI is an AI engine integrated to the ClickUp productivity platform similar to Notion AI. Through the power of AI, ClickUp allows its users to experience optimal control of their projects by using interactive tools for productivity2

In terms of customer service applications, ChatGPT holds the most potential for optimizing this aspect of business management. Unlike most AI tools, the key feature that makes ChatGPT shine in customer service functionality is its use of conversational AI.12

In nature, AI-powered customer service schemes are generally more favored because unlike human personnel, chatbots can remain available for the whole day. This ensures that anyone can give their inquiries at any given time of the day. You will never have to wait for specific hours to call customer support or be put on hold for minutes on end. The 24/7 availability is also great for foreign clients and clientele due to time zone differential.3 This aspect of AI-powered chatbots enables companies to hire people for more personalized tasks that require more creativity and humanity. Not to mention, the speed of its responses to customers are unmatched. By facilitating fast and simple suggestions to customer inquiry, ChatGPT can significantly improve customer satisfaction.4

ChatGPT also specializes in creating personalized content and interactions with the customers. By tracking audience data through AI-driven analytics, ChatGPT can give out more personalized responses to customers by providing suggestions that are based on their preferences and behavioral data as ethically collected by the company. This feature enables ChatGPT to sound more human to the customers which promotes better engagement and interaction.5

Furthermore, AI-driven analytics provide companies relevant ideas on how to refine their products and services based on customer data and emerging trend patterns. This conventional approach backed up by sophisticated data analysis and AI can help businesses remain on top of their game while remaining both adaptable and stable at the same time.6

Notion has long established itself as one of the best productivity softwares in the market, then you top it off with AI functionalities and now you have a formidable productivity workplace that just seems unrivaled at this point. Notion was designed to be a complete workspace platform where you can perform all sorts of productivity tasks all in one software without constantly switching on and off different websites or even AI engines. By integrating AI into Notion, you now have a workspace platform with a built-in AI assistant ready to accommodate your inquiries or to carry out any tasks you wish to perform with a single snap of your fingers.12

As already mentioned earlier, Notion is a bonafide multi-tasking application. If you love organizing, then you will love Notion. Its versatility for organizing information makes it an invaluable addition to any content creator looking to streamline their workflow scheme. With AI technology integrated into the very platform itself, Notion AI can now provide relevant suggestions that will help improve any created content either through predictive AI modeling and other content-based systems.34 Additionally, what sets Notion apart from other productivity softwares is how user-friendly its interface is. Since its initial launch in 2016, Notion has already undergone numerous optimizations and changes, built around years of customer reviews and feedback. While other productivity programs offer modern looks to their interfaces, Notion kept its simplicity whilst not compromising its ease of use and completeness as a productivity software.56

When it comes to marketing analytics, HubSpot is among the top choices as an assistive AI tool for business ventures. What makes HubSpot a great AI tool for marketing and data analysis is its comprehensive set of AI-powered marketing tools that focus on customer engagement, and personalized content generation based on AI analysis.12 Everything about what HubSpot offers as an AI business tool is built around its natural affinity for optimizing marketing stratagem.

One of HubSpot's key features, albeit fairly common in most AI engines, is its prowess in data analytics. HubSpot applies its powerful data analytics feature with your overall marketing data and performance. Hubspot can effectively generate visual representations and reports about the current trends in your marketing performance.3 With this, you can easily identify areas of weakness within your business strategy. This will help companies better visualize and understand possible problems within their business scheme. Similar to Notion, HubSpot seeks to become a single complete platform that can perform all things marketing related. What this entails is that you can now perform all of your marketing analyses in one comprehensive software. In summary, HubSpot offers an all-in-one platform for businesses and companies to refine their business schemes and improve their marketing performance through AI-powered data analytics.13

It almost feels surreal to see how artificial intelligence is slowly but surely making its way into every aspect of our modern lives. In particular, the business landscape has seen an emergence of AI technologies being implemented by numerous companies now12. It seems like the AI route is the direction we're taking after all. AI will forever change the way we perform tasks and function as contributing members of society. While all of this is promising, we have to keep in mind that over-reliance on this technology can do us more harm than good in the long run. AI technology is quickly reshaping the business landscape, opening new doors for innovation and development34. This is not just some fad or a fleeting trend, the future is here, and its artificial intelligence.