Aaron Burden
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unsplash.comAI Writing Tools Compared: Which One Is Right for You?
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cdteliot
11 min read
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As reported by Buffer, AI writing tools have become essential for working smarter in content creation, with options ranging from social media assistants to comprehensive marketing platforms. This comparison explores the features, strengths, and use cases of popular AI writing tools to help you determine which one best suits your needs.
Top 10 AI Writing Tools Compared
If you have no idea which AI tools can be your writing assistants, we listed the best ones for you so you won't have to scratch your head and face a blank page every time a writing block hits. These tools cover text generation, SEO, and even grammar correction. Take your pick to streamline your writing tasks:
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ChatGPT
Of course, ChatGPT tops the list. As the most popular AI generative tool with a variety of multimodal uses, you can use this application for brainstorming, structuring outlines, coming up with content strategies, and creating the content itself. Its interface is conversational, so you can always add follow-up information and refine the text that AI writes.12
Pricing: Free (basic), $20/month (Plus)
Best Use Cases: General writing and research assistance -
Jasper
Jasper is a well-known tool specifically for content writing and copywriting. Aside from the diverse templates in its library, its most notable feature is its ability to generate continuous long-form content that works well for blogs and web pages.34
Pricing: Starts at $49/month
Best Use Cases: Blog posts, marketing copy, and social media content -
Copy.ai
Another software for crafting engaging copy, Copy.ai can instantly write content in various formats. Unlike Jasper that is known for long-form content, its expertise lies in shorter written works like ad and email campaigns.35
Pricing: Free plan available, Pro plan starts at $36/month
Best Use Cases: Ad copy, product descriptions, and email marketing -
Rytr
Rytr is a user-friendly text generator that has over 40 use cases. If you want your content to align with a specific brand voice, you can also choose from 18+ tones that the AI can follow to match the writing style you require.6
Pricing: Free plan available, paid plans start at $9/month
Best Use Cases: Blog posts, social media content, and product descriptions -
Writesonic
If you're writing from a marketing standpoint, Writesonic may be the AI content generator you're looking for. It can craft accurate articles that are fact-checked and search-optimized, so you don't have to do in-depth research and manual SEO tactics.4
Pricing: Free trial, paid plans start at $12.67/month
Best Use Cases: Blog articles, landing pages, and product descriptions -
Surfer SEO
Moving away from AI text generators, Surfer SEO is our first pick when it comes to AI SEO tools. It has a built-in content editor and can perform both SERP evaluation and NLP-powered keyword research.4
Pricing: Starts at $59/month
Best Use Cases: SEO-optimized content, content planning, and competitor analysis -
Frase
Frase functions similarly to Surfer SEO. It can also conduct SERP assessments and suggest the best keywords for your chosen topic. Moreover, it scores your content based on the keyword density and shows how it would rank against existing articles from competitors.4
Key features: SERP analyzer, content optimization, AI writing assistant
Pricing: Starts at $14.99/month
Best Use Cases: SEO content creation, content briefs, and research assistance -
Grammarly
If you want to polish your content to perfection, try Grammarly with its new AI features. It can give you style suggestions and grammar fixes in real-time. With its Chrome extension, you can use it on almost every website there is.3
Pricing: Free plan available, Premium starts at $12/month
Best Use Cases: Proofreading, editing, and improving writing quality -
Hyperwrite
Students would love Hyperwrite. It can summarize your research and help you write your school reports and papers, though you can also use it for more formal and precise content creation.3
Pricing: Free plan available, Premium at $19.99/month
Best Use Cases: Academic writing, content creation, and research assistance -
AI-Writer
AI-Writer combines academic and marketing writing into one. While it can generate marketing copy and optimize your content for search engines, it can also churn out content that's data-heavy with its fact-checking feature.4
Pricing: Starts at $29/month
Best Use Cases: Blog posts, news articles, and content marketing
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Best for Content Marketing: Jasper AI
NurPhoto
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gettyimages.comContent marketing usually requires long-form content since your responsibilities will revolve around writing blog posts and copy for the various pages of a website.
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The best AI tool for this task is Jasper. It has a trusted section for long-form writing where you can extend a piece of content until it reaches your desired length. To add to that, it has other templates as well that can create various kinds of text, fulfilling all your content marketing essentials.2
Strengths:
- Versatility: If you're managing multiple platforms, this AI text generator is your all-in-one solution. It has a collection of 50 pre-built templates for different types of content— blog posts, social media posts, email newsletters, ad copy, and more.3
- Brand Voice Customization: To keep your writing style and tone consistent across all your AI-generated content, Jasper scans them and determines your brand voice. Once enabled, this feature will maintain your brand identity in whichever marketing material you produce.4
- Collaboration Features: You can share a workspace with your teammates and see what they're working on. This makes it easy to work together on the same project.5
- Learning Curve: The problem with AI tools as sophisticated as Jasper is that their array of features may overwhelm new users. Getting familiar with the interface may take some time.6
- Cost: Since Jasper has established itself as a leading AI content generator, it has become more expensive through the years. Its pricing is not easily attainable for small businesses or individuals.7
- Potential for Generic Content: Unless you've already trained the AI on your brand voice, its outputs can sound dull or unnatural. You must still edit the content to give it a human touch.8
- Fact-Checking Necessity: As with most AI writing tools, content generated by Jasper.ai may have the occasional hallucination, so you have to check any data it provides.1
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Best for SEO: Surfer SEO
When you're writing for yourself or printed materials, then you won't have to bother yourself with search engine optimization (SEO). However, if you intend to post your work online, SEO is a big factor that you must consider. Thankfully, SEO Surfer is there to assist you.
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This AI SEO application can recommend the ideal keywords to insert into your content, raising its potential to rank high on search engines like Google. It also gives you a peek of similar sources that have high traffic and engagements online, so you can adjust your strategy to perform as well as them.1
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Strengths:
- SERP Analyzer: When you tell Surfer SEO the keyword you want to rank for, it can crawl the Internet for the top-ranking pages related to the term. It will show you the insights of these competitors, revealing their content structure, word count, and keyword usage. You can see what they're doing right and determine what you can do better.13
- Content Editor: When you write on its AI-powered content editor, you'll get real-time optimization suggestions. It gives you the ideal keyword density, content structure, and readability.14
- NLP Keyword Research: You don't have to go searching for keywords on your own because Surfer SEO uses Natural Language Processing to identify semantically related keywords and phrases you can incorporate into your text.15
- Content Planner: Instead of joining current trends, go for content gaps and promising new topics that Surfer SEO predicts to be popular.1
- Article Outline Generator: Surfer SEO uses top-performing content as a basis to generate outlines for your articles.13
- Integration with Other Tools: If you don't want to write on Surfer SEO, you can integrate it instead with platforms like Google Docs and WordPress.14
- Over-optimization: With all of Surfer SEO's suggestions, you may unintentionally commit keyword stuffing and focus too much on SEO that you neglect what's more important: quality information in your content. Ultimately, you must write for people and not search engines.16
- Learning Curve: Surfer SEO may be difficult to use for those unfamiliar with SEO tools. You must learn how it works first if you're a beginner.17
7 sources
Best for Creative Writing: Sudowrite
originality.ai
For creative writers and authors, Sudowrite is your writing ally. Unlike most AI content generators, its features aren't intended for marketing but purely for writing fiction.
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Storytellers can use Sudowrite to come up with possible plotlines and put certain vague descriptions into words. Even if creative writing isn't AI's forte, it can still be a useful tool whenever you have writer's block or you have a shortage of ideas.3
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Strengths:
- Plot Generation: If you don't have a fleshed-out plot yet, Sudowrite can fill in the gaps for you. Based on your concept, it can give you plot ideas, so you'll know the possible directions your story can take.24
- Canvas Tool: You must be able to organize your notes or chapters, especially if you don't write in sequence. The Canvas Tool makes this possible since it's a space where you can swap around sections, sorting them as you see fit. This allows you to switch up the story progression whenever necessary.14
- Sensory Descriptions: Writers always get stuck in thinking of the right descriptions to use, trying to comply with the "show don't tell" maxim. Sudowrite solves this by suggesting possible details for "showing" smells, sensations, and sounds.23
- Creative Brainstorming: If you're in a rut that you don't know how to get out of, use AI to reignite your imagination. With the concepts it lists down, you may find a way to proceed.14
- Character Development: When you're finding it hard to invent a backstory for your character, let Sudowrite take the pen to generate detailed, well-rounded character profiles.23
- Scene Expansion: You may have written a scene but it remains incomplete. Sudowrite can take your brief scenario and turn it into a full narrative, complete with dialogue and atmospheric details.14
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Best for Academic Writing: Jenni AI
If Sudowrite is an AI tool exclusively for authors, Jenni AI is exclusively for students, teachers, researchers, and other academics. People who are in the academe need their own AI text generators that won't be flagged for plagiarism or mistaken information. Jenni AI takes that role seriously.
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This platform will give you content with citations. If you have your own trusted sources, you can even upload those and ask Jenni to only draw information from them.1
Strengths:
- In-text Citations: Academic submissions usually require citations. Jenni AI can provide these within the text and you can select which citation style you prefer such as APA, MLA, IEEE, Chicago, and Harvard. You don't have to read tons of articles and resources just to get references because AI can do it automatically.1
- Research Integration: When you've gathered PDF files of research papers that are related to your content, you can add them into Jenni AI and include them when the AI is scraping for information. With your own curated resources, you can make sure that the AI won't hallucinate data.1
- Chat Assistant: Jenni AI has a chatbot that you can ask to summarize lessons and academic papers. If you're required to write literature reviews or understand complex concepts, cutting down the material to the important parts helps you get the gist of it faster.1
- LaTeX and Word Export: The platform supports exporting drafts to LaTeX, .docx, or HTML formats without messing up the format.1
- Research Library: Jenni AI can save and manage research sources, making it easier to organize and cite research throughout the writing process.1
- Dependency Risk: Students or researchers may become overly dependent on AI, hindering their ability for critical thinking and academic writing.1
- Accuracy Concerns: While Jenni can provide citations for the information it generates, there's still a possibility of errors in the citations themselves or the content.1
- Ethical Considerations: The use of AI in academic writing raises questions about authorship and originality. It's also uncertain if the ideas and information came from the inquisitive minds of researchers or pulled from the AI's database.1
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Best for Grammar Checking: Grammarly
grammarly.com
The writing process isn't complete without revisions. Your content may have errors you haven't noticed in the first draft or some parts are inconsistent with others. To make sure, use Grammarly.
Grammarly has always been the most reliable grammar checker but with AI features added to its capabilities, it has become even more powerful. Now, it can give you edit suggestions while you're writing, alerting you of mistakes as soon as possible.
Strengths:
- Error Detection: Grammarly can recognize a grammatical error from a mile away. It will also tell you the nature of the error: Is there something wrong with the subject-verb agreement? Are the tenses inconsistent? Did you just write a run-on sentence? Grammarly will let you know.1
- Contextual Suggestions: Grammarly doesn't only call out mistakes, it also corrects them. The AI analyzes the context of your writing to provide more accurate and relevant fixes.2
- Learning Opportunities: For each suggested correction, Grammarly offers clear explanations, helping you understand the reasoning behind the changes. By reading such explanations, you can improve your writing skills over time.1
- Customizable Style and Tone: You can set your preferred writing tone (formal, casual, etc.) on Grammarly. It will only give you recommendations that match the style you've chosen.3
- Vocabulary Switches: In addition to grammar checks, Grammarly may highlight certain words and suggest synonyms or more appropriate terms that will fit in their place.3
- Plagiarism Detection: The premium version includes a plagiarism checker, which is useful for professional writing.3
- Multiple Platform Support: Grammarly integrates well with various platforms, including web browsers, desktop applications, and mobile devices.3
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Closing Thoughts on AI Writing Tools Compared
The best AI writing tool for you depends on your needs because different applications are meant for different purposes. Content marketing? Jasper. SEO? Surfer SEO. Creative writing? Sudowrite. Academic writing? Jenni AI. Grammar checking? Grammarly. If you prefer other AI writing software, we've also listed the top 10 options out in the market so you can take your pick.
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Regardless of which one you decide on, you must also consider your capability to learn the tool's interface and afford its paid version if a free account won't give you the features you need. You should have the willingness to explore the functionalities available to you and master them so you can get the best results out of any AI writing tool you try.3
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Nonetheless, if you notice that you're opening your AI apps frequently when you sit down to write, you must have the self-discipline to stop yourself from relying too much on them for your writing tasks and assignments. That behavior will only dull your skills and make you incompetent. Artificial intelligence should supplement your expertise as a writer and not replace it. Besides, AI is still not at the point where it can upstage human writers. You need to pull from your experience and knowledge to finish content that's worth reading.5
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Related
What are the unique features of Sudowrite for creative writing
How does Surfer SEO enhance SEO content creation
What makes Jasper the best AI tool for marketing teams
How does Copy.ai streamline repetitive writing tasks
What sets SEOWind apart for SEO content briefs
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