A startup launched a free digital product instead of just content and increased email signups 10x, leading to more revenue.

Answer
A startup launched a free digital product instead of just content and increased email signups 10x, leading to more revenue. Launching a free digital product can be an effective way to increase email signups and revenue for a startup. By offering a free product, users are more likely to sign up and share it with others, leading to more email signups. More emails mean more revenue, since startups can use email marketing to drive revenue. Freemium, a combination of "free" and "premium," has become a dominant business model among internet startups and smartphone app developers. Users get basic features at no cost and can access richer functionality for a subscription fee. Freemium allows a new venture to scale up and attract a user base without expending resources on costly ad campaigns or a traditional sales force.
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